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About

Built by people who've done the job.

Not consultants who theorize. Practitioners who've managed budgets, built brands, run experiments, and trained teams. Then started an agency because they wanted to do it better.

Nimit Kathuria

Nimit Kathuria

Founder & CEO

Nimit runs Clearshot, a growth marketing agency, and Clearthought Academy, which trains teams on GenAI and modern marketing. Before this, he led performance marketing at Tata AIA Life Insurance for five years, managing $15M+ in media budgets and growing the digital business from 0 to 1 to 10. He holds a PGP from the Indian School of Business and has been a guest lecturer at XLRI, SDA Bocconi, and the University of Mumbai. He has trained 500+ professionals on AI-first marketing workflows and strategy.

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Credentials

The numbers and the proof.

Career

  • ISB (Indian School of Business), PGP in Management
  • Previously: Tata AIA Life Insurance, Nielsen, Endurance (BigRock/Hostgator)
  • Led brand for an Accel-funded health tech firm (acquired by Apollo)

Key Numbers

  • $15M+ Media budgets managed
  • 74% Revenue growth with 33% less spend
  • 400% Increase in organic traffic
  • 167 CRO experiments in a single year
  • 2% → 8% Brand TOMA in 3 years

Recognition

  • Digital Marketer of the Year 2023 (Great Indian BFSI Awards)
  • 3x winner, AIA Group Marketing Summit, Hong Kong
  • YouTube Brandcast Awards jury member (2023)
  • Featured in Think With Google and YouTube Brandcast main-stage
  • Case featured in Google Year in Search

Teaching

  • 500+ professionals trained on GenAI and marketing
  • Visiting faculty, Jai Hind College (University of Mumbai)
  • Member of Board of Studies at Jai Hind College (University of Mumbai)
  • Guest lecturer at XLRI, SDA Bocconi, GISB
Also

Made a short film. Active in theater from 2008 to 2015. Still thinks about it.

Next Step

30 minutes. No deck. Just a conversation.

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